In almost all food cultures, people eat foods outside of traditional meals such as breakfast, lunch and dinner, examples include the “goûter” (after school snack in France) or the “almuerzo” (midmorning occasion in Mexico). At Kellanova, we recognize that people have different motivations for snacking and the spectrum of what constitutes a snack, when, where, how, why, by and with whom snacking takes place, is exceptionally diverse.
We believe that snacking can play a variety of roles in the diet, providing nourishment through a nutrient boost or access to a culturally relevant food format. Equally, snacking can play an important role in emotional wellbeing, bringing people together over food or enjoyed individually in a moment of happiness. We are committed to:
By offering a variety of foods in portion-controlled sizes, our quality and great-tasting foods are more affordable and accessible, while also helping consumers manage their calorie intakes. In the U.S., Kellanova has more than 120 single-serve options. We are aware that we must balance our growth in portion-control foods with our commitment to reducing waste and plastic packaging. We continue to invest in optimizing and reducing packaging.
School Meals and Smart Snack Standards
In the U.S., we are proud to serve schools with foods that deliver on the USDA school breakfast and lunch program, as well as Smart Snacks standards. To date, 100% of our core K-12 foods meet the criteria and are whole grain-rich as appropriate.
We have prioritized innovating foods that meet both USDA School meal requirements and Smart Snacks standards. We have focused on reducing sodium per the school meal targets within Eggo®, MorningStar Farms® and Pop-Tart® brands. We have successfully delivered against the Target One requirements, and we are working towards meeting Target 2 sodium guidelines:
Any of our foods that deliver against Smart Snacks standards are also sold outside of schools in channels such as vending and retail, for example.
Fueling healthier lifestyles
It’s clear that healthy lifestyles require a balance of smart choices involving positive dietary patterns, a reduction in sedentary behavior and promoting emotional and societal wellbeing.
At Kellanova, we know that one of the most impactful actions we can take is to encourage people toward better lifestyle habits. We’re passionate about the role our foods and brands can play in nourishing healthier lifestyles. We believe our brands can make positive contributions toward improving all aspects of wellbeing and we are committed to taking positive action on dietary patterns, nutrition education, and active lifestyle programs for people, their families, and communities.
Physical Activity and Wellbeing Programs
Kellanova believes in the power of collective action and science-based interventions to have an impact on the health and sustainability challenges facing us. We support healthy eating, nutrition education, and active lifestyle programs for people and communities that have a real and measurable impact on their health and wellbeing.
We are committed to continuing to develop, participate in and financially support a wide variety of physical-activity and wellbeing programs leveraging the power of our brands. We will do so by partnering with a variety of agencies, sports bodies and culinary experts to develop programs as a means of encouraging people to lead healthier lifestyles. We will ensure that the programs we support include dietary advice in line with national dietary guidelines wherever our foods are sold.