Message from the CEO

In October 2023, Kellogg Company spun off its North American cereal business and became Kellanova - a leading company in global snacking, international cereal and noodles, and North American frozen foods, with a portfolio of iconic, world-class brands. We believe that as an independent company, Kellanova will be better positioned to unlock our full potential.

At Kellanova, we believe that part of this potential is running a good business so we can do good for society. We are excited to expand on Kellogg Company’s established social and environmental purpose strategy with Kellanova Better Days™ Promise.

As Kellogg, we were proud to have created better days for 1.8 billion people since 2015. Now, as Kellanova, we intend to create even more better days. By the end of 2030, we aim to impact 4 billion people as we fulfill our vision and purpose.  

Already, Kellanova Better Days™ Promise is well entrenched in our new business and across the culture we are creating. It demonstrates to our employees, consumers, customers, investors and others that we care about the communities where we live and operate and that the Better Days™ Promise is central and critical to our company’s growth.

Thank you for your interest in our strategy and for all you are doing to create better days in your community.